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Lorry Graphics for Paynes International Transport Ltd

Vehicle Graphics

Lorry Graphics for Paynes International Transport Ltd

We recently had the pleasure of working with Paynes International Transport Ltd to refresh the branding on their fleet, starting with their DAF lorry. Paynes approached us with a request for a digital redesign of their existing logo, bringing it to life with a bold, contemporary look for their vehicle graphics.

Paynes International Transport Ltd

At Creative Solutions, we recently had the pleasure of working with Paynes International Transport Ltd to refresh the branding on their fleet, starting with their DAF lorry.

Paynes approached us with a request for a digital redesign of their existing logo, bringing it to life with a bold, contemporary look for their vehicle graphics. The goal was to create eye-catching, durable branding that reflects the professionalism and heritage of their business.

Paynes Artwork Brief - To refresh their logo for their lorries and HGV's
Paynes Artwork Brief - To refresh their logo for their lorries and HGV's.
Paynes Logo Inspiration - Bold Red and Silver text from their lorry mudflaps
Paynes Logo Inspiration - Bold red and silver text from their lorry mudflaps.

Client Collaboration & Brief 

When our client from Paynes International Transport Ltd visited us at our Axminster unit, they provided imagery of their current lorry mud guards for inspiration. This was a fantastic reference, allowing us to capture the essence of their existing branding while bringing a modern edge to the design.

Their primary request was for the company name, "PAYNES," to feature prominently in red, with a silver shadow to add depth and visibility. They also requested that the name appear in an arc, echoing the classic style of their existing logo but with an updated twist.

After the initial discussion, our in-house graphic design team took the reins on the project. Drawing from Paynes’ inspiration and our experience in vehicle graphics. The final proof (see below) showcases the “PAYNES” name in a vibrant red with a subtle yet effective silver shadow, creating a striking contrast. This design was scaled to fit the double back doors of the lorry perfectly, ensuring visibility and impact on the road.

Paynes International Transport Ltd Digital Artwork Proof
Installing the large graphics with the assistance of a scaffold tower
Completed lorry graphics application for Paynes
Completed lorry graphics application for Paynes

Client Satisfaction

The team at Paynes International Transport Ltd was thrilled with the final design proof, commenting on how well it aligned with their vision. Pleased with the digital artwork, they have since planned to roll out this new branding style across additional vehicles in their fleet over the coming months.

At Creative Solutions, we specialise in vehicle graphics for all types, makes, models, and sizes. From single lorry graphic applications to full fleets, we handle everything from concept to installation. Whether it’s a complete rebrand or adding fresh graphics to an existing design, our team is equipped to bring your vision to life. We offer customisable services to suit each client's unique requirements, ensuring that your vehicle graphics are as durable as they are impactful.

We also welcome clients to visit our Axminster unit in Devon to discuss their project in person. This face-to-face collaboration allows us to better understand your vision and create a tailored design that meets your needs. Once the design is approved, our skilled team can handle the full production and installation at our facility, ensuring quality and consistency at every stage.

Lorry Graphics for Paynes International Transport Ltd

Looking For Lorry & HGV Graphics?

Lorry, Bus & HGV Vehicle Graphics

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Need to discuss your vehicles detailing, colour or custom printed design? Get in touch via our contact us page to discuss and talk about your project. We have worked with many clients both private and for business vehicles to produce small and large-scale vinyl installations. Our expert Quotations Team, in-house Design Team, and Installations Team are all on-hand to provide information and assistance.

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Posted by Samantha on October 28th 2024

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