Van Signwriting for Prodigy IT Solutions
THE CLIENT
Founded by Aden Ottewill in 2003, Prodigy IT Solutions started life as a provider of professional IT support for the domestic and small businesses market across Dorset and Somerset.
As their reputation in the industry grew, many of their clients discovered that Prodigy could offer much more than just IT expertise. They could also help provide solutions for direct business objectives; using technology to address the daily challenges faced by a thriving company.
Prodigy’s continued success relies on offering unbeatable customer service and a desire to constantly improve their client’s IT and business experience with expert advice and support.
THE BRIEF
Prodigy IT Solutions approached Creative Solutions about creating some vehicle graphics for their mini fleet of Volkswagen Caddy company vans.
The client wanted to deviate from their old, somewhat dated designs, and replace it with something more modern and understated. The plan was to use the company’s current logo which, visually, fits the design brief. The typography is elegant and contemporary—ideal for vehicle graphics. This would also keep the branding of the company consistent, particularly with regard to their website.
THE SOLUTION
To start the process, Creative Solutions produced a few simple designs, based on the Prodigy logo. We shared these with the client and made sure they were happy with the appearance and layout of the vehicle graphics.
Once this was all agreed upon, three vinyl logos were cut; two large prints for the side panels and a smaller version for the back. We professionally cleaned the substrates to which the cut graphics were to be adhered and went about applying the premade vinyl.
The end result is a smart, professional-looking company vehicle. The new design is exactly in keeping with Prodigy’s modern, dynamic brand.
Posted on February 26th 2020
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