Vehicle Graphics for Eco Cabs
THE CLIENT
Go Eco Cabs are West Dorset's first eco-friendly, zero emissions, fully-electric taxi company, operating in Lyme Regis, Axminster, Charmouth and the surrounding areas.
As an environmentally conscious company, doing what they can to reduce their carbon footprint, Go Eco’s aim is to encourage local residents and tourists to take advantage of their unique service. Customers can reach their destination in comfort and style, while knowing they’re doing their bit to help the planet.
THE BRIEF
Go Eco Cabs came to Creative Solutions looking for us to design and create some vehicle graphics and apply them to their Nissan Leaf taxi. The client was able to supply us with a selection of artwork which our design team could use as an entry point.
As the unique aspect of this taxi firm was that their vehicles were fully-electric and environmentally responsible, the idea was put forward to centre the graphics around the globe and the electric symbol. This would quickly inform potential customers that this was an eco-friendly taxi. Green lettering was a logical choice, too, to further enhance the ‘green’ brand.
While Go Eco were looking for a contemporary, simplistic design, they also wanted the graphics to be fun and engaging. With this in mind, we settled on a friendly, unimposing typeface.
THE SOLUTION
The Nissan Leaf graphics were produced by the Creative Solutions artwork department, based on the designs supplied by the client. Creative Solutions liaised with Go Eco at every stage of this process.
Following a final clean to the key areas, the lime green cut vinyl graphics were applied to the vehicle. The client was delighted with the end product and we are more than happy to have met the brief. The vibrant graphics really pop on the black background and the eco-friendly message is loud and clear.
If you’re looking to enhance the visuals of your company vehicle, with more than 20 years of experience in creating high-quality graphics, Creative Solutions are here to help.
Posted on March 16th 2020
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