Window Graphics for Framptons of Bridport

THE CLIENT

Framptons of Bridport is a hugely popular family butcher and delicatessen based in the heart of Bridport on Dorset’s stunning Jurassic Coast.

This long-established store sources its meat, poultry, cooked meats and cheeses from a range of trusted local suppliers—they also create mouth-watering sausages and pies on the premises. At the bedrock of Framptons of Bridport’s success is a promise to supply their community with quality products and unbeatable, friendly customer service.

THE BRIEF

Having worked with Framptons on a previous job, providing high-quality vehicle artwork for a company van, we were happy for them to contact us again regarding some vinyl window graphics for their Bridport store.

For an independent Dorset butcher such as Framptons, window graphics are an effective, low-cost way of attracting customers to their store.  An appealing, visually impactful shopfront will catch the attention of a potential shopper and encourage them to wander off the street and into the premises. For Framptons, or any other food retailer of this kind, it’s vital for the would-be customer to get an impression of quality from the shop signage. Professional window graphics are a great way of representing your brand and the wares you have to offer. In simple terms, high-quality window graphics suggest high-quality produce within.

THE SOLUTION

We supplied the client with cut-vinyl graphics for the shop window which could be applied to the inside of the glass. 

The Creative Solutions design studio produced artwork that would match The F Word slogan and text found on the vehicle graphics from the previous job. 

 The printed vinyl was finished with a stunning gold gloss, which really reflects the high-quality, traditional branding of the butchers. The 3D-effect font is stylised and elegant; just the kind of image the client wished to convey to their customers.

Once the artwork had been created, the installation team traveled to Bridport to apply the graphics to the 1700 x 1300mm window. 

As with the vehicle decals, the client was delighted with the window graphics we supplied. The branding remains consistent and represents the butchers as a premium quality store that potential customers would be encouraged to visit.