External Signage for Travis Perkins, Bridport
THE CLIENT
Travis Perkins is one of the most trusted names in the building, construction and home improvement market in the UK. Based in Northampton, the company offers their customers an almost inexhaustible line of domestic and commercial building products; from general construction materials, tool hire, timber, kitchen and bathrooms. However big the job, you can almost almost guarantee that Travis Perkins, with over 200 years of experience in the industry, will have everything you need.
THE BRIEF
This particular project took us to Travis Perkins’ Bridport branch in Dorset. As a long-term client of Creative Solutions, we had previously supplied the team in Bridport, and some other Dorset-based branches, with a selection of fully-printed Aluminium Composite Material (ACM) boards for outdoor signage. Now, happy with the existing set of signs, Travis Perkins asked if we could replicate and add to the range.
The signage was there to inform and direct customers to certain materials and products. So, importantly, the graphics needed to be clear and visible.
ACM boards are amongst our most requested product when it comes to outdoor signage and it’s easy to see why. They’re the perfect candidate for the job. Because of their rigidity, ACM boards can stand up to the most inclement weather conditions. Being entirely waterproof helps in this regard, too. From a design perspective, their flawlessly smooth surface makes for an ideal surface on which to print. The boards can be easily mounted to a variety of materials. In this case, the client was planning to drill out the boards for the fixings themselves.
THE SOLUTION
We supplied the client with a range of full-colour self-adhesive prints, finished with matte laminate and applied to 3mm ACM board and .03mm skin board; the dimensions of which measured 1200 by 500mm.
In total, we provided 6 different graphics for each designated materials area; building sand, ballast, sharp sand and so on. As with the previous signage we had created for Travis Perkins, the visual communications are uncluttered and easily readable. The bright white on dark green is not only in keeping with their brand colours, it helps with the clarity of the signage.
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Posted on February 26th 2020
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