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Van Graphics and Design for MJC Carpentry

THE CLIENT

MJC Carpentry is a friendly, local and professional carpentry and building firm based in Poundbury, Dorset.

With a strong onus on excellent customer relations and high-quality service, MJC Carpentry have amassed a sizable client base in the region, engaging in a wide range of both commercial and residential projects. For all your building and carpentry needs, they come highly recommended.

THE BRIEF

MJC Carpentry touched base with Creative Solutions recently about creating cut-vinyl vehicle graphics for their company Citroen Relay van.

Small independent businesses like MJC rely on high-quality, engaging vehicle graphics as a method of mobile advertising. While the van is out on the road or parked on a project site, it’s important that potential customers can quickly absorb MJC’s company logo and the relevant contact information.

Effective brand identity helps drive business and attract new clients.

For MJC, we felt the van’s artwork should make clear immediately what kind of service was being provided. With this in mind, our design team went about creating graphics that would include both a circular saw and a hammer within the logo and accompanying artwork. This would encapsulate both sides of the carpentry and construction business.

THE SOLUTION

After signing off on the new logo design and van artwork, we supplied MJC with full-colour printed and cut vehicle graphics for their Citroen Relay.

Over the pristine white substrate, we printed the vinyl graphics—which were rounded off with a stunning gloss finish, for that professional, high-quality veneer. A combination of gold and dark storm grey was used for the company logo, the contact information, and the accompanying circular saw graphics.

The Creative Solutions team really nailed the brief on this project. The vehicle graphics are of the highest quality. Not only does the bold logo cover a large area of the van, creating an engaging attraction point, the colour choices add a mark of quality that is important for a small business. MJC were equally happy and drove away in their new van a satisfied customer.